UX/UI - Shopify Design & Development - Email Marketing - Advertising - Branding - Packaging
Alatea
We worked with skincare brand Alatea to launch an elevated digital experience in the wellness space.
We developed a complete digital brand identity including logo, color palette, and typography to be used across all digital and physical products. It was important to set the brand apart from competitors with clean lines and an airy, elevated presentation.
We designed and developed a complete visibility system, including Shopify e-commerce store design and development, plus integrating all integral marketing channels for an e-commerce brand including lifecycle/email marketing, SMS and Push, Facebook & Instagram advertising, Google Adwords, and more.
What We Did
Alatea Services Breakdown
Digital Identity
Typography, Color Palette, Usage and Brand Elements developed specifically for use across all digital platforms including Google Suite.
UX/UI Web Design
Mobile-first and responsive UX/UI designed designed to load on any screen.
Lifecycle
We developed a system to generate email leads and consistently market to subscribers by integrating Klaviyo Email & SMS with Shopify.
Shopify Development
We developed a custom premium theme for the Dizzies brand on the Shopify Platform, complete with integral apps for subscriptions, .
Technical SEO
Speed, image compression, indexing, accessibility, and more to optimize the Alatea site to perfection.
Advertising
We manage the media buying for Alatea across multiple platforms including Facebook/Meta, Instagram, Google Adwords, Adroll, and TikTok.
Alatea Integrations
We integrated the following platforms to develop a marketing and digital tech stack for Alatea.
